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Jordan Brand Inspires Chicago Kids With Design & Creativity

Written by Jrich in Athletes Fashion on Feb 17th 2020

Jordan Brand hosted ” Fashion Deconstructed “with fashion designers Virgil Abloh and Kim Jones at their HUB23 NBA All-Star Weekend activation in Southside Chicago.  

Virgil and Kim spoke to students about their perspectives on design and approaches to design.

Wizards/ Jordan Brand Athlete Rui Hachimura also shared his insight on the intersection of fashion and sports. Following the panel, Jordan Brand Athlete Carmelo Anthony surprised students announcing that two students would receive joint Jordan Brand/OFFWHITE and Jordan Brand/Dior scholarships.

The second design panel of the day featured Russell Westbrook, alongside the Jordan design team and Wings students.

photo @jumpman

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